French fashion brand Ludovic de Saint Sernin unveiled on Wednesday its return to swimwear, coinciding with racy a swimwear campaign lensed on New York state’s Fire Island. A shot from the new Ludovic de Saint Sernin swimwear campaign – Courtesy The Paris-based label’s new swimwear line features an elevated reworking of the its eyelet brief and thong, as…
Kim Kardashian’s Skims unveiled on Tuesday a new designer collaboration with Italian brand Roberto Cavalli, with the duo carving out a limited-edition swimwear drop for women steeped in retro glamour. Skims Launching under the Skims Swim banner, the new collaboration comes inspired by the “Euro Summer”, and combines Roberto Cavalli’s bold, animal prints with the…
Emblematic of Los Angeles, the swimwear market has spawned a number of success stories and continues to inspire new entrepreneurs. While the number of mono-brand stores remains small, many Los Angeles-based brands still compete in the swimwear market. Valued at more than $20 billion in revenues nationwide by 2024, the American swimwear market is, according…
