Translated by Nazia BIBI KEENOO Published July 15, 2025 Etro is making a bold move into Japan’s luxury interiors scene. On July 23, the Milanese fashion house will unveil a new Etro Home boutique and showroom inside its flagship store in Tokyo’s upscale Ginza district. Spanning nearly 200 square meters, the dedicated space marks a…
JD Sports has had plenty of store and product news in recent days with the company planning or opening more megastores both in the UK and abroad and saying that searches for Oasis-linked products have gone through the roof. The new Melbourne store – JD Sports First, its UK store development. After opening several giant-sized…
Luxury skiwear and lifestyle brand Perfect Moment has opened a new European warehouse and distribution hub in the Netherlands, operated in partnership with Geodis. Perfect Moment opens new European distribution hub in the Netherlands. – Perfect Moment The strategically located facility in Holland replaces the brand’s former warehouses in the UK and Hong Kong, which…
Represent’s much-anticipated London flagship complete with in-store cafe has finally opened at 135-141 Wardour Street, an increasingly popular shopping thoroughfare off Oxford Street and in the Soho neighbourhood. It’s only the third standalone store for the brand, following its physical debut in Los Angeles in March last year and its second opening in Manchester last…
Onitsuka Tiger loves the Champs-Elysées. One year after bringing the 19th-century mansion at number 25 Avenue to life during the Olympic Games to celebrate its 75th anniversary, the Japanese brand is back in a big way, in yellow and black. This July, the label founded in Kobe by Kihachiro Onitsuka, who later gave birth to…
French fashion brand Ludovic de Saint Sernin unveiled on Wednesday its return to swimwear, coinciding with racy a swimwear campaign lensed on New York state’s Fire Island. A shot from the new Ludovic de Saint Sernin swimwear campaign – Courtesy The Paris-based label’s new swimwear line features an elevated reworking of the its eyelet brief and thong, as…
Guess Jeans is set to open its first store in mainland Asia, in Tokyo, on July 4. Guess Jeans opens first mainland Asia flagship in Tokyo. – Guess Jeans Located in the Jingūmae Neighbourhood, the store blends Japanese and Californian design influences to reflect the brand’s roots while embracing Tokyo’s dynamic fashion culture. Spanning four-stories,…
Superdrug has announced the launch of 30 new ‘Beauty Playgrounds’ across the UK as it invests in more experiential features for its physical stores. The first one has opened this week at London’s Westfield Stratford with the other 29 opening in Superdrug’s top destination stores by August, including prime locations like Manchester Trafford Centre, Glasgow…
Zegna staged its first-ever runway show outside of Italy on Wednesday, and its choice of Dubai said a huge amount about the ambitions of the brand – and of fashion – for the future. Zegna cruise collection show inside the Dubai Opera – FashionNetwork.com Presented inside the Dubai Opera, the collection was the latest expression…
There are grand store opening events. And then there are JD Sports opening events. The spotlight fell on Manchester’s Trafford Centre Saturday (7 June) where over 1,000 shoppers turned up for the opening of JD’s biggest ever store (41,000 sq ft), led by eight-time gold medalist athletics superstar Usain Bolt supported by YouTube group Beta…